B2B Marketing service

Launch and operate your own online service marketplace
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B2B Marketing

B2B marketing is for businesses selling to other businesses. It’s more logic-driven and ROI-driven than B2C marketing and targets committees with personalized information. In short, B2B marketing is all about selling to other companies, not consumers.

B2B Marketing Strategy

In the noisy B2B world, simply shouting isn’t enough. To stand out, you need a strategic plan that’s laser-focused on your audience and results. Here’s the winning formula:

Step 1: Set Your Sights

  • Know what you want: Set clear goals, like website traffic or leads. This is your map to marketing treasure!
  • Pick your weapons: Choose the right strategies and tactics to reach those goals, like content marketing or social media.

Step 2: Get to Know Your BBF (Buyer’s Best Friend)

  • Imagine your dream customer: Who are they? What keeps them up at night? Research, interview, and analyze to create their perfect profile.
  • Keep all their secrets in one place: Create a “buyer dossier” with everything you know about them, from their favorite channels to what makes them tick.

Step 3: Connect with Your Target Audience

  • Where’s the party? Are they on LinkedIn, Facebook groups, or industry conferences? Hang out where they do to join the conversation.
  • Be the missing puzzle Piece: See what your competitors are missing. What questions are unanswered? Offer the solutions they crave and become their hero!

Step 4: Execute Effective Marketing Campaigns

  • Content with a POW: Create stuff your audience loves. Solve their problems, offer insights, and show off your expertise. Think blog posts, infographics, or even funny memes.
  • Target like a laser: Use fancy tools to reach the right people at the right time. Make sure your message hits the bullseye, not the wall.
  • Be clear as a bell: Tell your audience exactly what you want them to do. Download your ebook? Sign up for a webinar. Don’t leave them guessing!

Step 5: Learn and Adapt Like a Champ

  • See what works and what flops: Analyze your data like a boss. What content makes people cheer? What makes them yawn? Learn from both winners and losers.
  • Invest wisely, not randomly: Use your data to fuel your decisions. Put your money where it matters, and ditch what doesn’t work.
  • Your audience is your GPS: Listen to their feedback, watch what they engage with, and adapt your strategy to their needs. They’re your guide to marketing gold!

Ready to offer more, learn more, and sell more?

b2b marketing strategy

Drive more convenience for your customers to connect with you

Give your customer the convenience that they have always been looking for by offering the right combinations of products and services.

Grow your revenues

Increase your share of wallet and add more value by offering complete solutions with services that your customer needs.

Jump into the revolution

Services in 2022 are revolutionizing ecommerce and allowing businesses to offer high personal experience.


Manish Beria – Founder at PaperEkart

The functional richness of Xira’s solution to our business idea met all the needs of the marketplace project. Their experience in B2B commerce and their team’s endless support were also key factors in our decision.

It’s time to launch a standalone or complementary service marketplace with us

Our work for PAPEREKART –  A B2B Multivendor e-commerce marketplace

3 1

Control of location

Buyers can get an easy access of the location where products are being sold or available.

Manage orders

Service providers get access to their portal via (web app/ mobile app) to manage orders efficiently based on specific needs.

4 1

Launch . Start . Evolve

Build and grow your service marketplace today!

Count on us for your marketplace launch. You are just a call away.

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Some of the Major Advantages of using B2B Marketplace

B2B marketplace can be an amazing platform for those looking to transform their business process. With a digital network, it’s time to streamline your business functions and interact with organizations to grow business together.

Enjoy utilizing a marketplace that includes:


Easy to use

Marketplace makes it easier for organizations to connect with other companies and conduct business. Advertise your product and services and receive bulk orders easily.

More profit

Gain higher profits

B2B businesses sell their products and services bulk wise. That means that businesses can secure a high level of cash more quickly and securely. Also B2B organization helps to cut the marketing costs making it easier to connect and advertise products to other companies.


More security

Many orders processed through B2B marketplace are conducted on mutual and company compliance policies that give both buyers and sellers to follow through on their promises. It gives a transparent view of the entire buying process right from order placement to invoice processing.

Great Market Potential

Great Market Potential

B2B marketplace allows companies to target buyers and sellers across a variety of industries thus offering flexibility., through b2b networks, businesses can show their expertise and leadership within the given field, thus it connects you instantly.

Xira Digital Marketing Company Vapi

Xira Infotech is a full service digital marketing agency specialized in creating digital campaign solutions across the web, mobile and social media platforms that demands creativity and imaginative thinking to execute brilliant results with quality standards. We not only design and manage high quality web and mobile applications for various businesses, but also drive technologically innovative companies with the context of everyday evolving digital space.